Backlinks are the lifeblood of the internet. The quality and variety of the backlinks you have pointing to your site - along with the content on the site - helps it to show up in the search results more often. In no particular order, here are the best places to get backlinks to your site.
1. Local or industry specific directories
These tend to get discounted because directories are considered old fashioned. But local and industry specific directories tend to be quite selective about the sites they feature and are normally moderated by real human beings rather than merely accepting all and sundry.
2. Facebook posts
Facebook is one of the largest and most popular sites on the internet. People use it to chat and also use it to recommend things to friends - which is where the links back to your site come into play.
3. LinkedIn profiles
If you are involved with a company, chances are that you have a LinkedIn profile.
If you've neglected it, as many people do, this may be relatively plain and boring. But that doesn't mean it should be! You can edit your profile and can include links back to your company website as well as other things related to you.
4. YouTube videos
As you probably know, YouTube is the second largest search engine on the web.
It's used by millions of people daily and videos - even on the most obscure topics - get watched.
You can easily create videos on your phone or even inside YouTube itself. It has the option of recording your webcam or creating slideshow style videos once you log in to your account.
And you can include backlinks to your site in the video description, which encourages real visitors as well as search engines.
5. Articles
Websites like this one are a very effective way to get the word out about your site.
They have a large number of regular visitors and readers. And you are allowed to have links back to your website in the resource box that follows the articles.
6. Twitter
It seems that almost every website you visit has the option to Tweet.
Whilst the links that are used on Twitter are typically shortened because of the limited character space allowed, they still count as links back to your website and are still taken account of as backlinks.
7. Press releases
If you've got some news to tell the world, press releases are a good way to do it.
Whilst there are some people on the web who would claim that press releases are ignored, a quick visit to Google News will show you that they are alive and kicking.
You need a story that counts as news but, if you're stuck for ideas, a quick flick through almost any newspaper or magazine should give you plenty of inspiration.
8. Infographics
Infographics can be as simple or as complicated as you want them to be.
They are best used as a way to simplify otherwise complex topics - I like to use mindmaps for this but other people use image software like Photoshop or get them created on sites like Fiverr.
Then pin your newly created infographic to sites like Pinterest.
9. Guest blogging
This has come in for some criticism in recent months but it still works if done correctly.
You contact websites that are open to outside authors contributing articles to their site - everyone from the Huffington Post downwards - and then contribute a quality post which is then published, including a link back to your website.
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